Virtualizing sales staff for online shopping: Transferring the offline shopping experience into the digital world

Research unit

INNOSUISSE

Project number

101.289 IP-SBM

Project title

Virtualizing sales staff for online shopping: Transferring the offline shopping experience into the digital world (Innolink: 101.289 IP-SBM)

Texts for this project

	German	French	Italian	English
Key words	-	-	-
Abstract	-	-	-

Category	Text
Key words (English)	Social sciences & business management, Marketing
Abstract (English)	The project includes the elaboration of the basics for the development of a disruptive new type of application which, based on psychographic inputs, uses artificial intelligence to transfer the shopping experience from offline stores to the digital world.