Real-time Sales Planning and Performance Management in Multi-Level Distribution Channels (SPPM) - A Collaborative Cloud Solution

• Unité de recherche: INNOSUISSE
• Numéro de projet: 15989.2 PFES-ES
• Titre du projet anglais: Real-time Sales Planning and Performance Management in Multi-Level Distribution Channels (SPPM) - A Collaborative Cloud Solution

Description succincte (Allemand)

Real-time Sales Planning and Performance Management in Multi-Level Distribution Channels (SPPM) - A Collaborative Cloud Solution

Description succincte (Anglais)

Real-time Sales Planning and Performance Management in Multi-Level Distribution Channels (SPPM) - A Collaborative Cloud Solution

Résumé des résultats (Abstract) (Allemand)

With increasing globalization, manufacturers rely on effective and efficient distribution channels - comprising  national sales organizations, independent distributors and retailers - to sell their products on different local markets. The purpose of this project is to develop a real-time performance management system for global distribution networks, which leverages emerging mobile and cloud technologies.

Résumé des résultats (Abstract) (Anglais)