Real-time Sales Planning and Performance Management in Multi-Level Distribution Channels (SPPM) - A Collaborative Cloud Solution

• Forschungsstelle: INNOSUISSE
• Projektnummer: 15989.2 PFES-ES
• Projekttitel Englisch: Real-time Sales Planning and Performance Management in Multi-Level Distribution Channels (SPPM) - A Collaborative Cloud Solution

Kurzbeschreibung (Deutsch)

Real-time Sales Planning and Performance Management in Multi-Level Distribution Channels (SPPM) - A Collaborative Cloud Solution

Kurzbeschreibung (Englisch)

Real-time Sales Planning and Performance Management in Multi-Level Distribution Channels (SPPM) - A Collaborative Cloud Solution

Abstract (Deutsch)

With increasing globalization, manufacturers rely on effective and efficient distribution channels - comprising  national sales organizations, independent distributors and retailers - to sell their products on different local markets. The purpose of this project is to develop a real-time performance management system for global distribution networks, which leverages emerging mobile and cloud technologies.

Abstract (Englisch)