Research unit
Project number
39276.1 IP-SBM
Project title
Brand identity in the digital age: Development of a SaaS instrument for efficient brand identity development and implementation
Project status Finished
Start date 06.01.2020
End date 06.11.2022
Granted total costs 333'977.11  CHF
Section 90 Social Sciences & Business Management
Project category Project
Research type Applied research and development
NABS classification Industrial production and technology
Research disciplines
100 % S190 Management of enterprises

Last modification of the project